Here's a definition I like:
Game design is the creation of the rules and content of a game. It does not involve programming, art or animation, or marketing, or any of the other myriad tasks required to make a game. All of these tasks collectively can be called “game development” and game design is one part of development.
There are many tasks associated with game design: system design, level design, content design, user interface design, world building, and story writing.
Cheers,
Danny
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